MaaS X2 — E-commerce, B2B, SaaS — Responsive E-commerce Web App

MaaS X2 required a responsive e-commerce web app tailored for B2B businesses. The objective was to develop a user-centric platform that would streamline e-commerce operations, enhance user engagement, and facilitate seamless management of products, orders, and customer relationships. Including the creation of a logotype, infographics, iconography, a design system, and print products.

Challange
  • Develop a responsive web app that ensures a seamless experience across all devices, including desktops, tablets, and smartphones.
  • Enable businesses to efficiently manage their e-commerce operations through a robust admin dashboard.
  • Provide a customizable and intuitive user interface to enhance user satisfaction and engagement.
  • Incorporate advanced features such as real-time analytics and seamless integrations with third-party services.
  • Design basic design system, logotype, icons, infographic and various print products.
Solution
  1. Responsive E-commerce Web App Design
    • Developed a fully responsive web app enabling businesses to manage their e-commerce operations seamlessly across devices.
    • Intuitive user interface and user experience (UI/UX) design focused on enhancing productivity and user engagement.
    • Key features include a robust admin dashboard, product and order management tools, customizable storefronts, and real-time analytics.
    • Ensured accessibility and compliance with industry standards.
    • Optimized checkout process.
  2. Logotype Design
    • Created a modern, professional logotype reflecting the innovative and scalable nature of MaaS X2’s services.
    • Designed to be versatile and adaptable for various formats, including web, print, and promotional materials.
  3. Icon Design
    • Designed clear and engaging infographics to visualize complex data and processes, aiding user understanding and decision-making.
    • Icons were designed for scalability, ensuring clarity and recognition across different screen sizes and resolutions.
  4. Design System
    • Established a comprehensive design system to ensure consistency across all touchpoints, from the web app to marketing materials.
    • Included components such as typography, color schemes, button styles, grid layouts, and iconography.
  5. Print Products
    • Designed print materials including business cards, brochures, and flyers to support marketing and sales efforts.
    • Print designs maintained brand consistency and aimed to create a professional image at client interactions and industry events.
Achievements
  • Successfully delivered a cohesive design suite encompassing responsive web design, branding elements, and print materials.
  • Enhanced user engagement and operational efficiency with a well-designed, user-friendly e-commerce platform.
  • Strengthened brand identity and recognition through consistent and professional logotype, icons, and printed collateral.
  • Facilitated better decision-making for businesses with clear and accessible infographics.
Start Date

July 18th, 2012

Duration

2 years

In Partnership With

eCleaners

Tools

Sketch, Illustrator, Photoshop, InDesign